THE Government has declared war on obesity by banning promotions for unhealthy food in supermarkets and restaurants.
Offers such as “buy one get one free” deals for sweets and cakes are set to be scrapped.
Free refills in restaurants, like Nando’s popular bottomless fizzy drink selection, would also end.
Changes will be made law by April 2022, the Department of Health and Social Care said.
Public Health Minister Jo Churchill said families want to be presented with healthier choices.
She said: “This is why we are restricting promotions and introducing a range of measures to make sure the healthy choice is the easy choice.”
Obesity campaigners welcomed the moves.
John Maingay, of the British Heart Foundation, said: “This will target the unhealthy foods which most contribute to obesity in children.”
Helen Kirrane, of Diabetes UK, called the restrictions “a positive step towards helping people make healthier choices”.
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The rules will cover items high in fat, salt or sugar such as sweets, cakes, ice creams, pizzas, crisps and fizzy drinks.
They will only apply to businesses with more than 50 staff in stores bigger than 2,000 sq ft.
Specialist retailers such as chocolate shops will be exempt.
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